The modern learner has arrived. Is your dealership prepared?
Auto Dealer University Accordion
Our Auto Dealer University platform was built when we discovered a major gap in automotive dealership training programs. Many of our long-time Hybrid Marketing clients were beginning to express a need for a comprehensive, user-friendly training system for their entire dealership team; not just sales or BDC.
Our team set out to conduct an analysis which allowed us to answer some of our dealer clients biggest questions and, ultimately, solve them with our new automotive training platform.
We found this was an easy problem to solve because our training is already designed in this manner. Auto Dealer University uses the same "eat the elephant one bite at a time" training approach that our Founder and CEO, David Villa, implemented at iPD Agency beginning in 1999. Over the years we've found 20 - 30 minutes of training to be the ultimate knowledge retention sweet spot. Anything beyond this and the retention rate will decrease considerably.
We've created courses specifically for new hires to ensure they have a solid foundation to build upon. In addition to these courses, there is a heavy focus on mindset and growth designed to help your top-producers continue delivering great results, and take things to the next level. We've also found that requiring everyone on your team (from new hires to seasoned professionals) to go through our entire process is a great "back to the basics" approach. Our training team has heard from quite a few 30+ year car pros who've reached out to us and mentioned that the new hire training served as a great refresher course.
While we will never be able to completely remove the manager's role in holding their team accountable, we wanted to make it as easy on them as possible. We achieve this goal by providing each dealership with a Client Engagement Specialist. Our specialist handles the bulk of the accountability process including:
Handling the entire onboarding process.
Scheduling regular phone calls with managers to update
Adding new users to Auto Dealer University.
Generating user-activity reports, and emailing them to the manager on a regular basis.
Building a custom learning path for each dealership team.
Regularly communicating via email with the dealership team.
Suggesting courses to study and creating contests to keep teams engaged.
Act as an encouraging influence for everyone on your team.
Auto Dealer University Stats
YOUR DEALERSHIP TRAINING PROCESS MATTERS. In recent years we've seen a positive transformation in automotive dealership sales, culture and hiring practices. We have a new generation joining dealerships and previous generations who are just as motivated today as they were 20+ years ago. However, they lack access to modern training practices. The need to focus on transforming our training culture has never been greater than it is today.
HIGHER NET SALES
A dealership with a steady automotive training regimen will typically yield 50% higher net sales per team member.
HIGHER RETENTION RATE
We've found that retention rates are 25% higher for team members who are actively engaged in ongoing dealership-sponsored training and development programs.
STRONGER BUSINESS RESULTS
Dealerships who have a culture of support for training and team development have seen 13% stronger business results.
ADU Call to Action
VISIT AUTODEALERUNIVERSITY.NET TO LEARN MORE To view a full list of courses and instructors, visit our official website for Auto Dealer University.
The Serial Sales Academy platform was developed for salespeople in any industry. Regardless of what field you're in, we've found that the core concept of sales remains the same.
Our focus is on providing you and your sales team with best practices that will help take you to the next level. To ensure this happens, we're committed to providing new content on a weekly basis. You'll never find stale, out-dated training videos often found on other Sales training platforms.
Serial Sales Academy Details
CURRENT COURSE TITLES
Serial Sales Academy Details
David Villa's Game Changer Tips
Make it Happen: Real-time Adjustments
The Boiler Room
Becoming a Sales Pro
Crush Your Sales Goals
Own the Phone
Role Plays & Scripts that Sell
Retention & Referrals
Lead or Be Lunch
Branded: Personal Branding & Marketing
iPD Sales Resources
+ Accessible via Mac, PC & Mobile devices + Learn anywhere, anytime - 24/7/365 + Train for only 30 minutes per day + New content added weekly
LEARN HOW TO
+ Gain more prospects + Overcome objections + Maintain a Serial Sales Pro mindset + Close more deals + Increase your income
SSP Call to Action
VISIT SERIALSALESPRO.COM TO LEARN MORE To view a full list of courses and instructors, visit our official website for Serial Sales Academy.
When my wife and I first started iPD Agency out of a bedroom in our home back in 1995, we did so with a vision of growth in mind. Our dream was to build a successful faith-driven business that would allow us to pour into the lives of our employees and clients.
Since that day we have built a company culture founded on our faith and it shows in all that we do. All of our training programs have elements of faith-based learning, but we wanted to create a sales training program built entirely on this premise. In the near future, we will be unveiling our new training platform aptly named "Faith-Based Selling". It gets straight to the heart of what we're doing.
I hope you'll join us when the time comes to launch Faith-Based Selling. Stay tuned for more info!